Trying to squeeze an extra dollar out of a sale--or even giving away free samples--isn't always a smart strategy.

Fur recognized that beauty professionals were early supporters of its body care products. Its founders decided to extend the support back to them.

Car rental service Turo went all-in on a localized campaign and influencer strategy in Philadelphia. The results were impressive.

My instructions are not to talk to the person about it and refer any of their questions to HR. I’ve heard from former employees that when the company lets someone go, they don’t tell them anything ...

The researchers found that no matter how valid the reason, turning down invitations or requests because of a lack of time reflects on how you see the relationship. That is, if you don’t have the time ...

The Magnificent Seven are still the most consequential story of the stock market, even if they’ve taken a backseat to geopolitics this year.

Paradromics implanted—then removed—the device in an epileptic patient. The goal is to help people with conditions like ALS.

GenAI needs to be onboarded, trained, and given room to grow. At the same time, leaders must create space for their team to ...

AI is not your friend. AI is not your co-worker. It’s not your employee. It’s not your droid. That last one would be cool though. Can I get a K-2SO?

At-home tests are available for everything from thyroid function to HIV. At-home health tests are here. But they aren't ...

After undergoing a major culture change, the tech company uses AI to measure whether employees are "OK with failure." ...

After running Jeni's Splendid Ice Creams for more than two decades, Jeni Britton took a different approach with Floura, her second business.