This week, the American carmaker announced a new "Universal EV Platform" for future electric cars, spearheaded by a $30,000 mid-sized EV pickup. In this episode, we're joined by SAE International Editor Roberto Baldwin to break down all of Ford's claims,

Ford Motor is recalling more than 103,000 F-150 pickup trucks due to an issue with the vehicles' axle hub bolts.

Ford is betting that affordability will win out with its $30,000 EV pickup and is skipping all of that fancy truck stuff that most buyers won't use anyway.