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Singer Lizzo recently reacted to the controversial American Eagle jeans ad featuring actress Sydney Sweeney. Ex-Food Network ...
The 27-year-old "Euphoria" star is featured in a new American Eagle Fall 2025 denim campaign with the tagline "Sydney Sweeney ...
As retailers shrink away from diversity, the iconic American brand has taken the opposite route—and outpaced the market.
Advertising campaigns typically promote a product or service. For example, a national automaker introduces a new vehicle model with print advertisements in newspapers and magazines.
Measuring the success of marketing campaigns isn’t always straightforward. But there are metrics and other data sources that can help measure ROI and reveal actionable insights.
Jalen Hurts is the first NFL player to endorse Sprite, and the Philadelphia Eagles quarterback continues to 'Keep the Main ...
New AI generated "models" in a Guess ad campaign have drawn criticism after being featured in the August 2025 issue of ...
Success in marketing campaigns begins in advance of launch day. To get the maximum return, remember to focus on your story, take the time to plan and consistently build your audience well before ...
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