Analysts said CEO Brian Niccol's turnaround plan holds promise because Niccol has successfully led prior strategic ...

Starbucks has long hosted regional barista face-offs, but in going global, it's hoping to "pump up" its struggling brand by capitalizing on a growing trend.

Starbucks’ focus on employees becomes more apparent with its turnaround strategy, giving store managers a reason to cheer.

Subscribe to TheStreet's free daily newsletter 💵💰 One thing that might stand out in some people's minds is being late to ...

"Remember to order a Starbucks drink after your workout," said no one ever. Starbucks has not always prioritized making its ...

One of the most exciting announcements is that a New Starbucks 1971 Roast is coming to US and Canada Starbucks cafes this ...

TheStreet. Have a seat and let Brian Niccol tell you all about his big ideas for Starbucks (SBUX) . Actually, seats are a ...

Analyst maintains Hold on Starbucks, citing margin risks despite improving North America trends and investor optimism.

Leader Brian Niccol took over as CEO in September with a plan to return the chain to its coffeehouse roots, focusing on the in-store experience.

USAFacts president steps down, Starbucks names a COO and the Washington State Opportunity Scholarship announces an executive ...

In an AI-driven era when some big brands are ditching midlevel staff, Starbucks is trying something to revive its fortunes.