Search Engine Land » PPC » Google expands Search Max beta to more accounts Chat with SearchBot Please note that your conversations will be recorded. I am trained with Search Engine Land content. Ask ...

I read the news today, oh boy. AI search engines give wrong answers 60% of the time and often cite fabricated or broken URLs.

Blogging won't improve your Google Maps rankings. Find out why this SEO myth persists and what strategies actually move the needle.

SEO is often associated solely with Google, but that is an overly narrow perspective. While Google dominates search, optimization principles apply to multiple platforms, including: Ecommerce platforms ...

Learn all about optimized targeting - a powerful but controversial tool that can either enhance or hinder campaign performance.

Think Google has lost market share to ChatGPT and other AI engines? Wrong. Google search grew, and ChatGPT's market share is ...

Google Ads is significantly increasing the negative keyword limit for Performance Max (PMax) campaigns, raising the cap from 100 to 10,000 per campaign, aligning with Search campaigns. Learn ...

Google's expansion of Message assets to PMax campaigns helps advertisers drive direct customer engagement through chat-based ...

AI bot scraping doubled from Q3 to Q4 of 2024. But the click-through rates from AI search remain abysmal – at less than 1% ...

Google is updating GTM to ensure a Google tag loads before sending events, improving tracking accuracy and data collection ...

High rankings don’t guarantee traffic. Optimize your metadata, use psychological triggers, and leverage data for more clicks.

Stop writing scripts from scratch. Use GPT to modify, optimize, and expand your Google Ads automation effortlessly.