Converse projects the Thunder's SGA logo over the city of Boston after their win against the Celtics, which clinches a ...

Even missing their second-best player, the Thunder swarmed Boston behind another MVP-level performance from Shai ...

Converse's headquarters are in Boston, which makes this the perfect marketing strategy. In fact, one of the logo projections ...

Thunder All-Star Shai Gilgeous-Alexander led his team with 34 points, seven assists, five rebounds, and one steal. After the win, Gilgeous-Alexander addressed the magnitude of Wednesday’s win against ...

Last month, Gilgeous-Alexander debuted his long-awaited and highly-anticipated first signature basketball shoe with Converse. The Converse SHAI 001 blends performance with style in a truly unique ...

Shai Gilgeous-Alexander has made a name for himself as one of the biggest rising stars in the NBA, helping lead the league ...

Drake flexes the unreleased Converse SHAI 001 sneakers from Shai Gilgeous-Alexander while FIFA eyes him for a World Cup show.

In celebration of SGA's efforts, Boston-based sneaker sponsor Converse projected the guard's signature Converse logo onto buildings across Bean Town like the bat signal—including the TD Garden, home ...

Having served the best fits in the game, NBA All-Star Shai Gilgeous-Alexander delivers his first-ever footwear — the Converse SHAI 001.

“I poured my heart and soul into the SHAI 001, and I’m proud to share it with the world," Gilgeous-Alexander said in a release. "From performance to design, every aspect of this shoe reflects ...