Converse projects the Thunder's SGA logo over the city of Boston after their win against the Celtics, which clinches a ...

Even missing their second-best player, the Thunder swarmed Boston behind another MVP-level performance from Shai ...

Converse's headquarters are in Boston, which makes this the perfect marketing strategy. In fact, one of the logo projections ...

Thunder All-Star Shai Gilgeous-Alexander led his team with 34 points, seven assists, five rebounds, and one steal. After the win, Gilgeous-Alexander addressed the magnitude of Wednesday’s win against ...

In celebration of SGA's efforts, Boston-based sneaker sponsor Converse projected the guard's signature Converse logo onto buildings across Bean Town like the bat signal—including the TD Garden, home ...

On the pitch, Nottingham Forest's star man has helped reinvent the club. Off it, there’s been a vibe shift, too ...

Why Watson hurled some “choice words” at the Thunder’s bench this week after a perfect 4-for-4 game from the 3-point line.

Shai Gilgeous-Alexander led the OKC Thunder to a 118-112 victory over the Celtics in Boston. The All-Star guard finished with ...

Shai Gilgeous-Alexander made NBA history with a remarkable performance in the Oklahoma City Thunder's win over the Boston ...

Shai Gilgeous-Alexander is a truly special offensive talent. While many may not love the way Shai scores points, he still gets the job done in a very elite way. On Wednesday night against the Boston ...

Shai Gilgeous-Alexander is the 7th player EVER to record 60 straight games with 20+ PTS, joining: Kevin Durant (64, 2015-16) Kobe Bryant (62, 2005-06) Michael Jordan (69, 1990-91) Kareem Abdul-Jabbar ...

Alexander’s sneaker sponsor Converse sent up a “Bat signal” of his personal logo on multiple buildings across the city — ...