brandequity.economictimes.indiatimes26m
How one mistake of Adidas made Nike the market leader of sneakers
In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...
"The Untold Story of How Nike Turned an NBA Fine into Marketing Gold With Michael Jordan: The $7 Million Nike Deal That Adidas Ignored"
Adidas, once the leader in sportswear, missed a major opportunity by not signing Michael Jordan. Nike seized the chance, ...
How Adidas's Misstep With Michael Jordan Made Nike a Household Name
Nike agreed to pay the $410,000 fine for Air Jordan 1's NBA uniform violation and cleverly took it as a bold marketing ...
Nike: Navigating Near-Term Challenges With Potential Upside
Nike's share price has fallen significantly due to slower growth, but its strong fundamentals and the return of a former CEO ...
Naija Gist - Latest6d
Why Every Woman Needs a Pair of White Sneakers in Her Closet
From versatility and comfort to timeless style, find the best white sneakers for women, including top picks from Adidas, Nike ...
SNX: This Week’s Best Sneaker Drops, Feat. The Return Of The Nike Dunk Wu-Tang Clan, Jordan 9 Olive & More
For Brain Dead and Converse’s latest collaboration, Brain Dead is going wacky with a mix of animal prints and patterns. On ...
Domestic8d
Do Shoes Shape Our Identity? What Kamala Harris’ Sneakers Tell Us
In an era when authenticity in politics is increasingly valued, Harris’ footwear choice represents more than a campaign ...
soapcentral10d
Tyler, The Creator x Converse Chuck 70 “Chromakopia” sneakers: Where to buy, price, release date, and more explored
The Converse Chuck 70 “Chromakopia” sneakers are the latest capsule of the brand in partnership with Tyler, The Creator, in a limited special edition to celebrate his quick NYC visit.
2024 Root 100: Men, You Can Wear Suits, Sneakers at Your Next Red Carpet Event Just like These Stars
Red carpet season is upon us, and we can’t wait to see who shows up and shows out at The Root 100 gala. But if getting ...
Forbes14d
The Most Comfortable Dress Shoes For Men, Based On Extensive Testing
The wrong pair of dress shoes can be stiff and painful. The right dress shoes, on the other hand, mold to your feet and feel great all day. After speaking to footwear experts and testing multiple ...
Forbes15d
The Best Shoes For Standing All Day, Based On Expert Advice
The best shoes for standing all day blend plush padding, flexible fabrics and a superior grip; they should also be equipped for the demands of your environment, whether you’re working in a ...