Inspired by Gauff's dad's chosen sport of basketball, Gauff's custom sneaker remains the first-of-its-kind in the tennis market.

When you think of Coco Gauff, what comes to mind first: her mad skills, or her impeccable style? The post Coco Gauff’s Trailblazing Sneaker Story: The Rise of an American Superstar appeared first on ...

Eugenie Bouchard may not have walked away with a title at the Tucson Open, but she certainly felt like a winner when it came to her on-court fashion.

Coco Gauff brought a new outfit to the Australian Open thanks to her ongoing deal with New Balance. The dress caught the attention of Tommy Paul's girlfriend, Paige Lorenze, who complimented the ...

Luckily, American superstar Coco Gauff always shines the brightest on the biggest stages. And it's not just because of her vibrant yellow New Balance kit. While most American tennis fans were ...

Coco Gauff hit the 2025 Australian Open tennis court in style. Competing against 2020 Australian Open champion Sofia Kenin, Gauff wore a pair of her very own New Balance Coco CG2 sneakers for the ...

Coco Gauff is definitely dressed for success with her New Balance outfit at the Australian Open. Jelena Dokic, the former player who does Australian TV tennis commentary, called it "one of the ...

Coco Gauff dazzled fans on the court during her ... Gauff assured everyone that her Marvel-inspired outfit, designed by New Balance, was as comfortable as it looked. But things took a humorous ...

Coco Gauff shares her unique achievement on tour ... flexing her deal with New Balance that sees her have something no-else has. “I have to flex, but I am the only current active player with ...

Coco Gauff's white-and-neon-yellow Australian Open dresses ... former World No.4-turned-pundit Dokic dubbed Gauff's New Balance kit "one of the best we've ever seen" and inquired if the fit was as ...

Why the Australian Open is trialling new, WII-tennis style broadcast ... she wrote on Instagram. Coco Gauff's ability to balance her growing stardom, personal interests, and professional ...