Our guidance for 2025 includes one PLE in Saudi Arabia, compared to two PLEs in 2024. This results in an unfavorable impact to our 2025 plan of approximately $55 million of total company revenue. We expect to host three PLEs in Saudi Arabia in 2026,
TKO is officially in the boxing business. The owner of UFC and WWE said Wednesday that it had inked a deal with HE Turki Alalshikh, the chairman of Saudi Arabia's General Entertainment Authority, which it describes as "a multi-year partnership to establish a new boxing promotion that will provide a premier platform for both leading boxers and prospects in the sport.
TKO Group, the parent company of WWE and UFC, is stepping into the boxing arena with a new promotion through a business deal with Saudi Arabia.
UFC and WWE parent TKO Group has jumped into boxing, inking a partnership with Saudi Arabia in a deal with Turki Alalshikh and Sela for a new boxing promotion.
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